Executive interviews

Evio Beauty: community, color cosmetics, and cannabis

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Evio Beauty: community, color cosmetics, and cannabis

By Deanna Utroske

At the start of the current indie beauty movement, Brandi Leifso launched a makeup brand called Evelyn Iona. She has since relaunched the business as Evio Beauty, partnered with Aurora Cannabis, raised millions through seed funding and strategic partnerships,...

TBH Kids: fun, functional personal care for tweens

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TBH Kids: fun, functional personal care for tweens

By Deanna Utroske

Kids grow up. And today, they’re growing up with text messages and social media and free-from personal care products. These are the tweens and teens that Risa Barash is reaching with her latest venture TBH Kids. Cosmetics Design spoke with Barash at IBE...

Why is Lubrizol pursuing indie brands?  a Cosmetics Design interview with Brandon Ford, Chief Accelerator Director at Lubrizol

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Why is Lubrizol pursuing indie brands?

By Deanna Utroske

The global cosmetics and personal care ingredient supplier hired a chief accelerator director in 2017, invested in One Ocean Beauty in 2018, and this week the company is exhibiting at Uplink Live in New York City. At this year’s BeautyX Capital Summit,...

My Magic Mud: the indie beauty brand using dirt to get people clean

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My Magic Mud: the indie beauty brand using dirt to get people clean

By Deanna Utroske

This week, My Magic Mud is exhibiting at the Indie Beauty Expo in New York City. But Cosmetics Design caught up with CEO Jessica Arman last month in Las Vegas, Nevada, to learn how this dirt-based beauty brand that launched with a single product—a tooth...

The future of hair care is texture. Is your business ready? a Cosmetics Design interview with Romina Brown, President of Strategic Solutions Intern...

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The future of hair care is texture. Is your business ready?

By Deanna Utroske

Consumer demographics are shifting here in the US and globally. And before long, formulators, manufacturers, brands, and retailers will focus more on the characteristics and curl pattern of hair than on any given consumer’s ethnicity. Cosmetics Design...

Yubi Beauty: because there’s more than one way apply makeup

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Yubi Beauty: because there’s more than one way apply makeup

By Deanna Utroske

Adiya Dixon Wiggins has reinvented the most common of beauty tools: the makeup brush. “Yubi slides onto your fingers to become an extension of your hand,” explains Dixon Wiggins in this video interview with Cosmetics Design, filmed at the recent Cosmoprof...

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In Conversation: Cosmetics Design interviews indie brand leaders, PART 2

By Deanna Utroske

One of the best ways to learn is to listen. Last Friday’s Editor’s Spotlight item here on Cosmetics Design was a compendium of 8 video interviews with indie beauty brand founders. Today we’re adding 8 more conversations with entrepreneurs and innovators...

In Conversation: Cosmetics Design interviews indie brand leaders

In Conversation: Cosmetics Design interviews indie brand leaders

By Deanna Utroske

Innovative cosmetics and personal care startups have been making headlines here on Cosmetics Design for years. But not all of our conversations with indie brand leaders are included in the weekly Indie Beauty Profile column. To highlight brands and innovations...

Genemarkers launches gene expression test for CBD

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Genemarkers launches gene expression test for CBD

By Deanna Utroske

At this year’s NYSCC Suppliers’ Day tradeshow in New York City, Anna Langerveld, president and CEO of Genemarkers, was talking with attendees about her company’s latest offering, a test that skin care makers can use to help develop CBD products with the...

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