Entrepreneurship

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Beauty Pitch Alert: The Big Find returns at QVC and HSN

By Deanna Utroske

For the third year now, the video commerce and livestream retailer Qurate is running The Big Find pitch competition to discover founder-led brands across consumer product categories, including cosmetics and personal care.

Indie Beauty Profile Celeste Lee, Lorrie King, Caire Beauty

Indie Beauty Profile

Celeste Lee and Lorrie King, Caire Beauty

By Deanna Utroske

Celeste Lee and Lorrie King, Co-Founders of Caire Beauty, are on the leading edge of the menopause beauty movement. In their Indie Beauty Profile, the industry veterans share good advice on how to get good advice as well as on when to pivot.

Indie Beauty Profile Karima El-Hakkaoui, Six Gldn

Indie Beauty Profile

Karima El-Hakkaoui, Six Gldn

By Deanna Utroske

In her Indie Beauty Profile Karima El-Hakkaoui, CEO of Six Gldn, shares notes on the brand she and her co-founders launched during the first year of the COVID-19 pandemic—a skin care brand that’s all about the golden hour.

Indie Beauty Profile Rajiv Chandra, Mum & You

Indie Beauty Profile

Rajiv Chandra, Mum & You

By Deanna Utroske

In his Indie Beauty Profile, Rajiv Chandra, CEO of Mum & You describes building a brand for both expecting and new mothers as well as for their young children. And he shares notes on the importance of having a team of employees that represents the...

Melodie Reynolds, Founder and CEO of Elate Cosmetics

Indie Beauty Profile

Melodie Reynolds, Elate Cosmetics

By Deanna Utroske

In her Indie Beauty Profile, Melodie Reynolds, Founder and CEO of Elate Cosmetics, talks about the importance and cultural significance of indie beauty. And she shares insight into how time and tech can be leveraged to make the impossible possible.

Dr. Tanuj Nakra (left) and  Deepika Vyas, CEO of AVYA Skincare

Indie Beauty Profile

Deepika Vyas and Dr. Tanuj Nakra, AVYA Skincare

By Deanna Utroske

In their Indie Beauty Deepika Vyas and Dr. Tanuj Nakra, Co-Founders of AVYA Skincare, describe the origins of a skin care brand that brings ancient Ayurvedic practices together with advanced medical science. And they share advice on what can be a long...

Ester Larrosa, Founder and Formulator at Hyalurgie

Indie Beauty Profile

Ester Larrosa, Hyalurgie

By Deanna Utroske

In her Indie Beauty Profile Ester Larrosa, Founder and Formulator at Hyalurgie, shares the background and beginning of a luxury-basics skin care brand, which she expects to resonate with consumers over 40.

photo courtesy of Be A 10

Carolyn Aronson launches Be A 10 color cosmetics brand

By Deanna Utroske

The makeup brand is not only new to the market for November, but Be A 10 Cosmetics along with It’s A 10 Haircare are picking up publicity this month as sponsors of both the 2020 Miss Teen USA and Miss USA competitions.

Ozohu Adoh, CEO of EPARA

Indie Beauty Profile

Ozohu Adoh, EPARA

By Deanna Utroske

In her Indie Beauty Profile, Ozohu Adoh, CEO of EPARA, outlines the concept behind a luxury botanical skin care brand created specifically for women of color. And, she shares 3 top tips for cosmetics and personal care entrepreneurs at any stage of business.

Robyn Mclean (right) and Hello Cup Co-Founder Mary Bond

Indie Beauty Profile

Robyn Mclean,The Hello Cup

By Deanna Utroske

In her Indie Beauty Profile, Robyn Mclean of The Hello Cup offers advice on the best first step that every indie beauty brand founder should take; and she shares notes on how she and Co-Founder Mary Bond are building a brand that’s simultaneously about...

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