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FlyFish AI © da-kuk Getty Images

‘First-ever’ generative AI platform for digital sales launched

By Cassandra Stern

With Fractal Analytics’ launch of the Flyfish platform, cosmetics and personal care product companies can now ‘create personalized shopping experiences’ for consumers by ‘providing consultative experiences’ and ‘analyzing individual buying patterns.’

Moodify Tech © Moodify

Scent tech company launches AI software for fragrance reformulation

By Cassandra Stern

Moodify (Re)formulation technology enables PBC product manufacturers and formulators to adjust fragrance formulas through an algorithm-based app that suggests replacement options “based on their level of similarity to the original molecule while optimizing...

August Launch Pad: Casual and chic

August Launch Pad: Casual and chic

By Cassandra Stern

From a launch inspired by the smash hit Barbie movie to hair, lip, and lash care and more, this month’s Launch Pad is packed with product launches to celebrate the sizzling summer months.

People on the Move Midyear © The Good Brigade Getty Images

People on the move: Notable midyear industry employment shifts

By Cassandra Stern

Now halfway through 2023, we return to this recurring segment to update on recent noteworthy shifts in employment in the cosmetics and personal care product industries. From board appointments to career changes and more, we’re highlighting the shifts...

NRS Rosacea  © Yuliya Shauerman Getty Images

National Rosacea Society launches new Seal of Acceptance Program

By Cassandra Stern

Cosmetics and skin care product manufacturers can now apply to use the NRS Seal on their marketing materials and product packaging “to differentiate their products in the marketplace and connect with the approximately 5% of the American population who...

NIQ 2022 Article  © recep-bg Getty Images

Looking back: NIQ 2022 Q4 beauty & personal care trend takeaways

By Cassandra Stern

Overall trends in purchasing behavior both on and offline as well as purchasing dynamics indicate healthy growth in the Beauty and Personal Care product categories overall despite the pressure of rising inflation in average product prices.