French perfume house Hermès has launched a line of lipsticks, marking its first venture into colour cosmetics that it will build out gradually with additional product launches.
In his Indie Beauty Profile, Stan Ades, Co-Founder of the Pacific Shaving Company describes a business built on the courage of the Founders’ convictions that a personal care startup could actually improve the at-mass shave and grooming category.
Late last week, the Independent Cosmetic Manufacturers and Distributors opened their 2020 IBI Awards competition in 8 product categories and 7 stewardship categories.
One month from now, the Berlin, Germany, edition of the Indie Beauty Expo will open its doors, welcoming buyers from nearly 80 retailers as well as 100s of press and influencers, brand founders, and other industry professionals.
In his Indie Beauty Profile, Tony Rechtman, CEO and Founder of Australia-based Total Beauty Network, the company behind the INIKA Organic brand talks about his work to make effective natural makeup and skin care a reality and about the sizable company...
At last month’s Indie Beauty Expo event in Los Angeles, California, the beauty influencers known on InstaGram as The Vike Twins were showcasing their newly launched brand and category disrupting makeup remover mist.
Just last month, Colgate announced an agreement to acquired Hello Products LLC. And this month the brand launched a collection of CBD oral care exclusively at Ulta Beauty.
In her Indie Beauty Profile, Linda Dempah, CEO of Adeba Nature, describes the solid beginnings of the brand she’s built around a single, rare ingredient—Adjoba oil.
The venture, owned by L’Occitane Group, launched its AI powered skin care technology this week in the UK and Ireland. And there are plans to launch DUOLAB in the Asian market before year’s end.
Rebecca So founded Sway in 2017 with a collection of underarm care products. Since then, the brand has grown to include skin care, body care, and more. But still at the heart of Sway is a mission to make pits pretty.
“Cheekbone Beauty is all about empowering and enhancing the lives of Indigenous youth,” Founder Jenn Harper tells Cosmetics Design in this video interview, which goes on to explore the Canada-based color cosmetics brand’s vision, financing approach, and...
Last week’s Indie Beauty Expo event in Los Angeles, California, attracted hundreds of influencers, buyers, press, and investors. Here’s a quick look at how select cosmetics, personal care, and wellness brands exhibiting at the event managed to capture...
The creativity of passionate founders is indie beauty’s biggest strength, and with that comes a personal touch that big players can aspire to, say two marketing and branding experts.
Indie beauty has burst into the spotlight in recent years, bringing important brand values forward – areas big beauty can certainly draw inspiration from, says an indie beauty expert.
