In her Indie Beauty Profile, Mary Futher, founder of kaia naturals, describes a brand that puts “careful thought, scientific research, [and] naturally derived ingredients in every product,” to save her customers the trouble of scrutinizing labels; and...
New indie skin care brand founder Aneela Zaman has been showcasing her Sleeping Beauty serum at industry shows across the country, at the CEW Demo Day in New York City, at IBE Dallas, and most recently at Cosmoprof North America in Las Vegas. That’s where...
Hair care is the pivotal part of any cosmetic and personal care player’s portfolio in the Latin American market, so Cosmetics Design caught up with one of the region’s biggest players to find out how to make hair care work in such a competitive market..
There’s a whole swath of indie beauty brands advocating the notion that simple is best and less is more. They usually formulate with natural ingredients and have relatively small product portfolios. Still, the consumer appetite for what’s new, next, and...
Consumer hunger for the latest niche offering in the naturals and organics beauty space has never been higher. Here are our top picks for independent companies leading the pack.
In her Indie Beauty Profile, Tina Hedges, founder of LOLI Beauty, offers advice that she’s gained over the course of several entrepreneurial ventures; enumerates how LOLI takes sustainability to the far end of possibility; and explains why the seed of...
At last week’s Cosmoprof North America tradeshow in Las Vegas, Nevada, Steinberg spoke with Cosmetics Design editor Deanna Utroske about her new brand’s impressive retail reach; what young women expect from packaging and formulation; how millennials approach...
The beauty wellness brand has until now been focused on skin care formulated with natural ingredients. But this summer (as is increasingly common among personal care brands) Well Within added two skin care supplements to their product portfolio.
In her Indie Beauty Profile, Rose-Marie Swift, founder of RMS Beauty, explains why green beauty brands should focus first on consumer education (and only later on sales and marketing). And, she describes her experience moving from life as makeup artist...
In this video conversation with Cosmetics Design, Catie Wiggy, director of product innovation at MyChelle Dermaceuticals, talks about the brand’s recent partnership with French Transit, MyChelle’s newest product launches, reef-safe sun care, what ‘green...
This month, the fast-fashion retailer announced a collection of 25 scents intentionally blended to coordinate with the company’s existing fragrances. The new Eau de Toilette and body mist collection will go on sale next month.
In her Indie Beauty Profile, Jessica Postiglione, CEO of OLIKA, details the strategy behind the first brand from a company that’s laser-focused on differentiation in the personal care industry. Her company’s Birdie and Minnie are known as much for their...
Industry veteran Heather Fink recently launched her own makeup brand, The Sexiest Beauty. And, even with some 30 years of experience—developing product, building brands, launching marketing campaigns—she acknowledges that as a new beauty brand founder...
In this video interview with Cosmetics Design, fragrance industry expert Rhona Stokols (a partner at the innovative venture known as Perfumariē) talks about how the business of scent is changing and how savvy perfumers, suppliers, brands, etc. are gathering...
In her Indie Beauty Profile, Julia Teren, founder of Thesis, makes known just how much time and dedication are required to develop and sustain an indie brand. And, she describes her efforts to build a business on ingredient principles that fall outside...
