Sustainable programs and initiatives have become the cosmetics and personal beauty care product industry standard – but what are some of the most economically viable ways to implement these practices to best meet consumer demand? Our upcoming CosmeticsDesign...
In the second part of this series, CosmeticsDesign explores how brand leaders Olowe, Chan, and Lee have navigated the financial stresses of a post-COVID world, embraced the advent of TikTok and social media marketing, and shared their understanding of...
In this two-part series, CosmeticsDesign interviews three Gen Z cosmetics and beauty brand leaders who have built platforms to grow trust, foster inclusivity and value diversity among their target consumer demographic.
A recent study has revealed some insights into the impact of COVID-19 on skin-related issues, which is of interest in manufacturers and suppliers to the cosmetics and personal care industries seeking to provide consumers with potential product solutions...
In addition to a range of educational sessions, exhibitor booths, and networking opportunities, NYSCC Suppliers’ Day offers several special events to enrich the attendee experience. For those planning ahead, these options are a great addition to any itinerary.
As in-store purchasing of hair removal and bath and shower product categories fell in Q4 2022, the design collaboration between Gillette and Rifle Paper Co. in its latest razor release is an innovative approach to reinvigorate product sales in these categories.
As consumers increasingly base purchasing decisions on product composition, organic brand Maple Organics looks to target US shoppers with natural and holistic options like its Beauty Adaptogen superfood supplement and Rose Beauty Oil.
On the heels of a well-received Super Bowl commercial, e.l.f. Beauty continues to diversify the marketing efforts for its eyes.lips.face sticky campaign to include a sell-out merch drop through the Sticky Shop, which is tied to a charitable cause.
CosmeticsDesign will kick off 2024 with a brand-new event exploring how the latest innovations and market trends will shape the future of the beauty and personal care industry and its next generation of consumers.
As consumers return to in-store shopping in droves, the Annual Flower Show partnership aims to ‘expand fragrances beyond the bottle’ and provide a new twist on the consumer experience of purchasing fragrance products.
As consumers continue to seek out cost-effective cosmetics options, beauty brand iMethod Beauty has gained traction with shoppers looking for products that save time and money without sacrificing results.
Long-lasting products, mood-boosting offerings and engaging experiences are more important than ever as consumers navigate the ongoing cost-of-living crisis globally, says the head of beauty and personal care research at Mintel.
Brand transparency regarding environmental sustainability remains a top priority for cosmetics and personal beauty care consumers, and companies should be working to meet consumer demand, advises report.
Cosmetics and personal beauty care product companies can directly engage with consumers requiring more information before making a purchase – and 1:1 texting provides an opportunity to establish that relationship quickly.
CosmeticsDesign recently spoke with toxicologist Rani Ghosh and talc-free beauty brand NAPRIM founder Stefanie Lendzian for insight into the increasing prevalence of talc-free cosmetic options on US shelves.
The Fragrance Creators Association has unveiled a Data Insight Program designed to track and predict US trends, ultimately empowering its members to make market-relevant decisions, says its president and CEO Farah K. Ahmed.
As consumer demand for natural ingredients in personal beauty care products continues to rise, cosmetics manufacturers are considering replacing synthetic preservatives with natural alternatives – but at what cost?
Eurocentric beauty standards encourage use of potentially harmful chemical straighteners and skin lighteners, says researchers at Columbia Mailman School of Public Health in partnership with WE ACT for Environmental Justice.
The beauty and personal care category must start upgrading and innovating formulas and products to empower consumers to take shorter, colder showers – drawing inspiration from hospitals, beer brands and more, says a senior futurologist.