Natural was the top product claim made across the online global beauty and personal care space last year, driven by a huge wave of new brands entering the market. But consumer interest in the space is fading, warns Euromonitor International.
In our final episode of the Clean & Ethical Beauty Video Series, we discuss how the events of today will impact how the clean and ethical beauty category might look in the future. Scroll down to watch episode 6.
Scented personal care and fine fragrances are trending now toward all things calming, comforting, and familiar. But here, Cosmetics Design looks at fragrance trends on a larger scale and at the strategies that brands and suppliers are implementing to...
In this episode, Yve-Car Momperousse of Kreyol Essence and Emma Dawes of the Soil Association talk about how important supply chains and certifications can be in the clean beauty movement. Scroll down to watch the video.
Beauty brands have the opportunity to innovate and develop do-it-yourself products as consumers are increasingly looking such products for well-being entertainment during the novel coronavirus (COVID-19) pandemic.
The novel coronavirus (COVID-19) pandemic has marked the end of in-store cosmetic testers, but one firm doubts the abilities of augmented reality (AR), virtual reality (VR) and similar technology to completely replace them.
Independent beauty brands are fiercely nimble and highly engaged with their consumers, which has given them power to face business difficulties during the coronavirus (COVID-19) crisis, an indie expert says.
Beauty has weathered waves of uncertainty during the ongoing coronavirus (COVID-19) pandemic, and pop-up stores or curbside pick-up locations could be the key to a much-needed business boost, say two retail experts.
Communicating the concept and credentials of clean and ethical beauty in a market without any unanimous industry or consumer definition remains a big challenge, but there are plenty of clear opportunities when navigating this space. Scroll down to watch...