American multinational Coty Inc says e-commerce will be crucial in the South East Asian market as it aims to deliver “high double-digit growth” for its portfolio of fragrance brands.
The global flavors and fragrance company announced its new Delight collection this month, bringing to market fragrance molecules and bases developed in tandem with Givaudan flavorists. It’s a project that’s novel for both this cross-division collaboration...
Cosmetics Design spoke with fragrance expert Lisa Wilson, owner of Scent & Strategy, about the proliferation of newly sophisticated fruit notes and what perfumers are getting into next.
The NPD Group’s 2014 track report has revealed that just 1% of women use only fine fragrances, which means the wide usage of scented products is a considerable opportunity for the fragrance industry.
![Coty Inc says e-commerce will be crucial in the South East Asian market. [Coty / Chloé Fragrances]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/business-financial/coty-touts-e-commerce-as-strategic-growth-pillar-for-sea-fragrance-ambitions/15518165-1-eng-GB/Coty-touts-e-commerce-as-strategic-growth-pillar-for-SEA-fragrance-ambitions.jpg)
