Under the direction of Serena Giovi, senior vice president of global for Buxom at Shiseido Americas Corporation, the prestige color cosmetics line is positioning itself to be a digitally driven brand.
The deal with tech company Cutitronics is about more than just skin care devices and personalized product recommendations. It’s an expertise exchange and an opportunity for Croda to be a major player in ‘big data for skin care’ market.
Two months ago Madison Reed partnered with Ulta to sell hair color kits and bring its AI chatbot tool in-store. Cosmetics Design spoke with Amy Errett, CEO of Madison Reed, late last week to find out how the partnership is going and how this new company...
Binette’s leadership experience with the company recommends her for the role: It’s because of her prior work as general manager of the company’s consumer products brand L'Oréal Paris that that brand is “recognized today in Canada as a leader in beauty,...
MADE-2-FIT is the first app from Shiseido since the multinational beauty company acquired MatchCo in January. Designed expressly for use on the iPhone, it’s now available to color cosmetics consumers on the App Store
The new content initiative is sponsored exclusively by L’Oréal consumer brands and will leverage the knowhow of several Time Inc. beauty editorial teams. Among The Pretty’s debut series is one that’s all about DIY, showing consumers how to make their...
The beauty maker’s Fit Culture App is the first of its kind, a global digital tool that introduces new L’Oréal employees to the ins and outs of company culture—a culture that going forward will clearly be well-grounded in the technology of the times.
This week, eBrand Commerce launched a new turnkey ecommerce platform and services offering meant for small and medium brands. And the company’s announcement features its work with beauty clients so heavily, it’s clear eBrand is aiming to get in on the...
At this year’s Cosmoprof North America (CPNA) event one conference presentation that you won't want to miss out on is a roundtable discussion on how the future of the industry is shaping up.
Compared to more traditional, larger beauty players - with some notable exceptions, including L’Oréal - indie beauty brands have generally been leading at the forefront of the industry when it comes to consumer engagement via digital.
At yesterday evening’s Beauty Insider Series event, Reinventing Retail Stores, executives from Ulta Beauty, Walgreens, and Cos Bar spoke on a panel moderated by Jenny B. Fine, editor of WWD Beauty Inc. The group discussed just how their companies are...
Last week in Manhattan, design and pre-press agency Diadeis hosted the first annual Packaging Artwork Conference, bringing together professionals in artwork, labeling, merchandising, and packaging concept development to learn and share insights on visual...
Just last month the cosmetics and personal care ingredient maker opened its North American Technical Center of Excellence in New Jersey. And today, Gattefossé is going live with a newly updated English-language website. All the new site functionality...
The L’Oréal NEXT awards are open for nominations. And like the women that have gone before them, this year’s finalists will gain significant exposure, access to venture capital, professional guidance, unparalleled networking opportunities, and more.
LuxePack opened yesterday in New York City and Cosmetics Design was there, taking inventory of the latest trends and launches. According to insiders, ecommerce has forever altered the beauty packaging industry.
