Brand Innovation

LATAM companies at Cosmoprof NA, in photos

LATAM companies at Cosmoprof NA, in photos

By Simon Pitman

The massive Cosmoprof North America event attracted beauty companies from all over the world, and in this photogallery we focus on a broad selection of this year's exhibitors who came from the Latin American region.

photo courtesy of ICMAD

ICMAD announces 2019 Indie Beauty Innovators Award winners

By Deanna Utroske

At an event Monday evening, held at the Four Seasons in Las Vegas, Nevada, the Independent Cosmetics Manufacturers and Distributors honored 10 brands in an array of categories as well as 1 individual, recognized at Entrepreneur of the Year.

Anne-Marie Kline shares 5 tips for building a competitive indie brand

Anne-Marie Kline shares 5 tips for building a competitive indie brand

By Deanna Utroske

Speaking at the Indie Beauty Innovators Awards event, hosted by ICMAD, in Las Vegas, Nevada, Monday evening, the former CMO of Living Proof gave founders in the room her best advice for leading a brand to success in today’s rather crowded cosmetics and...

Inaugural Unfiltered Experience, in photos

Inaugural Unfiltered Experience, in photos

By Simon Pitman

The Cosmetics Design team was at the first ever Unfiltered Experience in Las Vegas this weekend. And we captured some of the highlights from the event in this photo gallery.

Dr. Lili Fan probiotic skin care on display at Unfiltered Experience

Vegan probiotic beauty has arrived, and it’s winning hearts and minds

By Deanna Utroske

At Unfiltered Experience, this past Saturday in Las Vegas, Nevada, Dr. Lili Fan was showcasing her newly launched eponymous brand of skin and body care, formulated with lactobacillus—notably, a strain of the microorganism that is not the product of fermented...

An Indie Brand to Watch: SmartyPits, award-winning prebiotic deodorant

An Indie Brand to Watch: SmartyPits, award-winning prebiotic deodorant

By Deanna Utroske

At last night’s Indie Beauty Innovators Awards event in Las Vegas, Nevada, SmartyPits was recognized with ICMAD’s 2019 award for Charitable Company. The brand, founded and led by Stacia Guzzo, donates both product and sales revenue to breast cancer research...

Indie Beauty Profile Victoria Fu and Gloria Lu, Chemist Confessions Inc.

Indie Beauty Profile

Victoria Fu and Gloria Lu, Chemist Confessions Inc.

By Deanna Utroske

In their Indie Beauty Profile, Victoria Fu & Gloria Lu, founders of Chemist Confessions Inc., explain how a chemistry blog on IG became a skin care brand, why that makes for a loyal yet quirky consumer base, and that often times as entrepreneurs,...

Uplink Live opens in New York City this August

Uplink Live opens in New York City this August

By Deanna Utroske

Produced by the Indie Beauty Media Group, Uplink Live is a 2-day event where brands at any stage of business can connect with a wide array of service providers. And prominent industry suppliers—like Gattefossé, Lubrizol, Croda, and Symrise—will be on...

© Getty Images \ (monkeybusinessimages)

Editor's Spotlight

Indie Beauty brand leaders as product knowledge experts

By Deanna Utroske

Startup founders and independent brand leaders in the cosmetics and personal care business know what’s been missing in the marketplace and they often keep in close contact with consumers both online and in person, making the beauty entrepreneur’s perspective...

Indie Beauty Profile Shaffali Miglani, Shaffali | ayurvedic and aromatherapy – based skin care

Indie Beauty Profile

Shaffali Miglani, Shaffali

By Deanna Utroske

In her Indie Beauty Profile, Shaffali Miglani, Founder of the ayurvedic and aromatherapy – based skin care brand Shaffali, describes the patience and perspective she has gained in over a decade of brand ownership, the value of self-awareness in entrepreneurship,...

© Getty Image \ (CarlosDavid.org)

Project Beauty Expo moves to Los Angeles, California

By Deanna Utroske

Last year, the beauty discovery show and entrepreneur education event, hosted by and for women of color, took place in New York City. For 2019 it’s headed to the West Coast. PBE will take place from September 14 through 16, and a first look at the program...

© Getty Images \ (1001gece)

6 indie brands helping define the mindful beauty movement

By Deanna Utroske

Mindful beauty is a catchall term that describes the sorts of businesses and brands that conscious consumers want to support. Here, Cosmetics Design takes a look at 6 types of mindful beauty and a small selection of the indie brands that are envisioning...

Indie Beauty Profile Evelyn Subramaniam , BIJA Essence

Indie Beauty Profile

Evelyn Subramaniam , BIJA Essence

By Deanna Utroske

In her Indie Beauty Profile Evelyn Subramaniam, founder of the luxury wellness brand BIJA Essence, talks about the power of passion in entrepreneurship, and about how her deceptively simple essential oils brand is leveraging another power—the power of...

© Getty Images \ (ipopba)

2019 Indie Beauty Innovators Awards finalists announced

By Deanna Utroske

This week, ICMAD, the Independent Cosmetic Manufacturers and Distributors association, released its list of 30+ finalist across 11 categories. Winners will be announced at a celebratory dinner later this month in Las Vegas, Nevada.

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