Fragrance

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Mintel research points to benefits of more creative fragrance sampling

By Simon Pitman

Fragrance discovery is all about hooking consumers with imaginative and creative sampling ideas. The latest research from market intelligence provider Mintel suggests that getting this formula right is key to consumers engaging in in-store experimentation...

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Coty’s Prestige Business boom drives FY24 outlook

With 10-12% increases in core like-for-like sales growth for the first half of FY24, beauty giant Coty is celebrating the success of its prestige fragrances in key markets and is raising its outlook for the full financial year.

Moodify Tech © Moodify

Scent tech company launches AI software for fragrance reformulation

By Cassandra Stern

Moodify (Re)formulation technology enables PBC product manufacturers and formulators to adjust fragrance formulas through an algorithm-based app that suggests replacement options “based on their level of similarity to the original molecule while optimizing...

August Launch Pad: Casual and chic

August Launch Pad: Casual and chic

By Cassandra Stern

From a launch inspired by the smash hit Barbie movie to hair, lip, and lash care and more, this month’s Launch Pad is packed with product launches to celebrate the sizzling summer months.

July Launch Pad: Sensational summer

July Launch Pad: Sensational summer

By Cassandra Stern

From fragrance to cosmetics, personal care products and more, there’s a wide range of new product launches that have been released in the last few weeks. Check out this month’s Launch Pad roundup to review the options that can help consumers have a sensational...

April Launch Pad: Beauty product roundup for warmer months

April Launch Pad: Spring into spring

By Cassandra Stern

The seasons are changing and so are the unique skin, face, and hair care needs of consumers. This spring, several companies are launching or have recently launched products to help consumers prepare for the warmer months ahead.