All news articles for February 2024

February Launch Pad: Wear and tear repair

February Launch Pad: Wear and tear repair

By Cassandra Stern

Groundhog Punxsutawney Phil did not see his shadow this year and an early spring should be just around the corner – but that doesn’t stop the cumulative effects of harsh winter weather on skin, hair, and nails.

Robecurls launch Target © Marina Demeshko Getty Images

Indie brand Robecurls launches into Target stores nationwide

By Cassandra Stern

Inspired by a recent viral heatless hair curling trend on TikTok, Robecurls was one of the first brands to capitalize on a growing market share – and has now fully commercialized its efforts with a launch into Target stores across the US.

Shiseido acquires Dennis Gross © mapo Getty Images

Shiseido Americas CEO discusses Dr. Dennis Gross acquisition

By Cassandra Stern

The recently completed transaction is a ‘strong cultural fit’ for both companies and will help Shiseido strengthen its portfolio to ‘further accelerate growth and increase profitability in the Americas region.’

CreatorIQ Trend Analysis © ediebloom Getty Images

Influencer marketing trend analyst shares 2024 beauty trend forecasts

By Cassandra Stern

CreatorIQ Director of Content Marketing Alexander Rawitz recently presented his analysis of social media influencer trends and their impact on beauty brand popularity at CEW’s State of the Beauty Industry digital event. Using his analysis, he shares his...

Dieux launch Sephora © GretaMarie Getty Images

Viral skin care brand Dieux launches into Sephora

By Cassandra Stern

Launching into the retailer’s online store today and on brick-and-mortar shelves early next month, Dieux is expanding its brand presence in response to rising consumer demand.

CleanHub Survey © Ekaterina Klishevnik Getty Images

Green global startup CleanHub releases Clean Beauty Survey data

By Cassandra Stern

Key takeaways from the survey are that ‘consumers want change from brands,’ emphasizing the importance of clean beauty practices on consumer purchasing, including reducing plastic packaging and transparency in a brand’s sustainability efforts.

PCPC Looking Ahead 2024 © Dilok Klaisataporn Getty Images

New PCPC President reflects on 2023, discusses 2024 industry trends

By Cassandra Stern

As the personal care products industry continues to rapidly evolve in response to regulatory changes and shifting consumer demands, PCPC President Thomas J. Myers offers his insights and experience into what industry companies need to know in 2024.

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