Beautycounter launches partnership with Pact Collective to improve packaging circularity
Q&A
Even if a package has a recycling symbol on it, it may not be easily recyclable and beauty brand Beautycounter wants to help its consumers close that loop.
CosmeticsDesign spoke with Beautycounter Vice President of Safety and Sustainability Colin Price about the new partnership and what it means in the context of beauty sustainability.
This interview was conducted via email.
To start out, tell me a bit about the takeback program.
We’re thrilled to partner with Pact Collective. This partnership will help us address a near-term gap in the circularity of some of our packaging.