Cosmetics Design's top LATAM stories

By Simon Pitman contact

- Last updated on GMT

Cosmetics Design's top LATAM stories

Related tags: Latin american market, United states, Brazil

We are bringing you some of the highlights from our recent Latin American beauty market coverage, which includes interesting moves from brands and suppliers, industry expos and market trends.

Take a look at the abstracts for the article below and if you want to read more just click on the link in the first paragraph to see the full version.

This article also highlights the fact that Cosmetics Design has recently launched dedicated coverage of the Latin American market, so you can expect to see a significant hike in the volume of our coverage in the future.

Before you look at our recent coverage, do not forget to subscribe to our Latin American coverage. Simply click on this link to subscribe to our dedicated newsletters.

Beraca launches high-tech ingredient

Targeting the massive hair care market in Latin America and world-wide, Brazil-based Beraca has launched a new hair conditioning ingredient​, Capillus Pro 22, made with materials sourced from the Amazon rain forest.

Also being marketed as a secondary surfactent, the company says the ingredient is a unique combination of natural materials that have been developed using transformation technology for maximum performance.

Beraca has built a name for itself as a supplier of ingredients that include açai, babaçu and brazil nut oils, as well as a range of butters that include bacuri, murumuru and cupuaçu derived from the Amazon rainforests of Brazil.

Latin American industry growth forecast to slow​ 

The Latin American beauty industry is set for further growth​, with the outlook for the region’s beauty remaining strong, although the rate of growth will slow compared to the last five years.

The latest figures from market research provider Euromonitor International show that the biggest opportunities are likely to be found in the men’s grooming and fragrance categories, while the counties with the strongest overall growth are likely to be found in the region's two largest markets, Mexico and Brazil.

Cosmetics Design looked at Euromonitor forecasts for the region’s five biggest economies – Argentina, Brazil, Chile, Colombia and Mexico – where we found that the outlook is largely positive, although the Colombian market does represent some specific challenges that translate into a lower growth rate.

Cosmoprof eyes Latin America

Cosmoprof already has a major global presence with its events in Europe, Asia and North America. Now it is looking to increase its footprint in Latin America through its partnership with the Belleza Y Salud event.

This year's Belleza Y Salud was held in Bogota at the end of September and the partnership between organizer Coferias and Cosmoprof event organizer Bologna Fiere resulted in an event with a more international flavor.

The partnership rmeant the addition of a seventh hall space filled with international beauty companies, mainly from Italy. Indeed, this development could spell the future direction of the event, which, if Bologna Fiere plays its cards right, is likely to end up replicating many aspects of the other international Cosmoprof events.

Dow ramps up LATAM hair care division

The combined forces of Dow Corning and Dow Chemical have created a massive hair care ingreidents portfolio​ which the company’s development team believes is well poised to serve the massive Latin American market.

Cosmetics Design spoke to Ryan Smith, global strategic marketing leader at Dow Chemical’s hair care division to find out about what type of solutions are on offer and how it is specifically targeting the Latin American market.

Smith has been charged with driving the company’s strategy across its newly combined Dow Chemical and Dow Corning hair care solutions worldwide.

Dabalash targets LATAM facial hair regrowth

Dabalash is a fast-expanding facial hair regrowth brand with a mission to become the defining brand in Latin America for this rapidly emerging niche​.

Cosmetics Design caught up with the Mexican company behind the brand to find out more about his plans to expand the brands reach in the region. Mexican beauty player Dabator S is the name of the business behind the brand, which was founded by Reginaldo Torres.

Big eye brows, beards and thick eye lashes are all the rage in today’s beauty market and Torres is hoping to capitalize on this by targeting his snappy-looking brand at men and women wanting to achieve this look.

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