Pack Peek Gallery
Beiersdorf opts for RPC jar for body butter
Beiersdorf’s natural skin care brand Florena has introduced a range of body butters and crèmes in a custom moulded jar from RPC Bramlage.
The 200ml injection moulded PP pack features a white base with a contrasting champagne cap to project an elegant appearance and quality image on-shelf. Different coloured labels on the cap distinguish the various products in the range.
RPC claims the jar’s lightweight, easy handling design offers maximum consumer convenience and is ideal for the brand’s target consumers.