Direct To Consumer

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Beauty brands help boost business at Yottaa

By Deanna Utroske

The website performance optimization specialist served more than 200% more sites during the first year of the COVID-19 pandemic and signed deals with notable skin care and hair care brands like TULA and Briogeo.

© Getty Images / (Watcharin panyawutso)

2 of SEED Beauty’s newest brands land at Ulta

By Deanna Utroske

This month, the vertically integrated cosmetics and personal care accelerator brought its DTC brands Fourth Ray Beauty and SOL Body in to the conventional retail channel in a deal with Ulta Beauty.


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