Consumer brand engagement is playing a greater role in product formulation than ever before in 2024, as ‘zero- and first-party data’ provides ‘a whole new level of insight’ into beauty buyer’s purchasing habits.
Important takeaways from the report include the rising popularity of fruit-inspired scents, the growing need for more versatility in fragrance application formats, and a surprising desire for seasonal and location-based fragrance options.
As more people are diagnosed with autism spectrum disorder and sensory processing disorder yearly, cosmetics and personal care product ingredient manufacturers, suppliers, and formulators can draw inspiration from products developed for consumers with...
Skin microbiome may be the talk of the town in recent times, but founder of Aussie cosmetics brand Mary Grace, has warned against excessive use of “hype words”, as consumers could grow fatigue of the trend before it fully takes off.
Organizations like Outform Group are invigorating the in-person shopping experience through the creation and launch of popups that create ‘multi-sensory spaces,’ ‘vibrant beauty experiences,’ and more.
The consumer trend data intelligence platform’s report brings insight into trending products and brands in these industry product spaces which can be used to drive innovation into future product research, development, and formulation processes.
Sustainable programs and initiatives have become the cosmetics and personal beauty care product industry standard – but what are some of the most economically viable ways to implement these practices to best meet consumer demand? Our upcoming CosmeticsDesign...
