Urban Decay

Urban Decay revamps content management and ecommerce

Urban Decay revamps content management and ecommerce

By Deanna Utroske

The L'Oréal brand has teamed up with technology integrator OSF Global Services on a new CMS and Demandware digital commerce solution to help Urban Decay better serve consumers internationally.

Urban Decay made up with new augmented reality technology

Urban Decay made up with new augmented reality technology

By Andrew MCDOUGALL

Augmented reality and phone apps have been tried and tested by a number of cosmetics companies, and it appears to be paying off for Urban Decay, as its newly implemented merchandising platform increases shopper engagement and purchase confidence.

Fusion creates Naked Skin packaging for Urban Decay

Fusion creates Naked Skin packaging for Urban Decay

By Katie Nichol

Building on the existing relationship between the two companies, make-up brand Urban Decay once again selected US firm Fusion Packaging to supply the packaging for a new product launch.

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