The beauty industry has been too focused on recycling and needs to shift focus on reuse and refill solutions, says two circular beauty brands, Bhuman and Emma Lewisham.
Most circular design projects tend to fail as companies tend to begin to implement circular elements too late and fail to keep the mainstream consumers’ basic needs and concerns in mind.
The CEO of plastic action platform RePurpose believes an “astonishing” 90% of sustainable packaging commitments will not be met by 2025 due to the lack of good recycling infrastructure.
It's Earth Day, which means sustainability is a hot topic today. Catch up with sustainability in beauty, from supply chains and formulation to packaging and product launches.
Much of the cosmetics industry is discussing the concept of circular economies in beauty, but whether brands, infrastructures and consumers around the world are ready to actually apply the model is yet to be seen.
Special Edition: CIRCULAR BEAUTY – SUPPLY CHAIN INNOVATION AND FUTURE PROMISE
Circular beauty start-up Innerbottle has linked-up with LG Chem and CJ Logistics to pilot a new B2C beauty platform that will allow consumers to recycle their cosmetic packaging easily and effectively.
Special Edition: CIRCULAR BEAUTY – SUPPLY CHAIN INNOVATION AND FUTURE PROMISE
Japanese personal care major Kao Corporation believes achieving a circular society will require a delicate balance of minimising beauty materials and maximising use, with thin-film packaging offering plenty of promise.
Plastic packaging is important in the beauty industry and rePurpose Global wants to create impactful accountability for plastic waste made by personal care brands.
Shaving company Schick launched a rebrand in March focused around showing a wider variety of men, minimalist design and user-generated consumer stories on social media. CosmeticsDesign interviewed Matt Bell, senior vice president of North America at Edgewell...
Transitioning beauty business models from linear to circular will be critical in creating a sustainable future, and change requires close collaboration at every stage of the supply chain, says the president and CEO of French packaging firm Albéa Group.
BIG BRAND TALKS – IN CONVERSATION WITH TODAY’S BEAUTY LEADERS
The future of beauty packaging will centre on blending sustainability with desirability and rely on innovative industry partnerships and advances in material science, lifecycle analysis and smart product design, says L’Oréal’s global director of sustainable...
Sustainability is as a broad conversation in the beauty world, ranging from packaging, formulation, product format, supply chain structures and many more facets of the industry.
Advanced-recycling plastic resin supplier Eastman Renew is expanding into France by 2025 with the support of five beauty companies committing to supply contracts. CosmeticsDesign spoke with to Tara Cary, segment market manager for Cosmetics and Personal...
While B corps are generally working towards improved social and environmental impacts in their industry, the newly formed B Beauty Coalition believes open collaboration could mean real progress.
Aluminum packaging is on the rise as a sustainable packaging option because it’s not just highly recyclable, but infinitely recyclable, but it’s also dentable and is implicated in environmental toxicity.
Aesthetics in beauty is hugely important and labelling is a key design component that brands must closely consider, particularly when working in the booming online space, a specialist supplier says.
Despite the holiday break, plenty of things happened in cosmetics in December. Below, you can revisit some of the top articles on CosmeticsDesign in the last month of 2021.
Where plastics fail in biodegradability and recyclability, some companies are turning to paper packaging, which doesn’t entirely get brands out of the woods of meeting sustainability goals.
Environmental solutions platform Ubuntoo recently released their 2021 report on corporate plastic packaging goals, with three cosmetics companies or cosmetics-owning multinationals among the best performing.
Customer loyalty in color cosmetics can be elusive, but a makeup brand built around crayons and sticks has converted to a refillable model to give consumers a reason to come back.
Plastic is a versatile packaging material, but it is also a pollutant found across the world, from the deepest parts of the ocean to the highest peaks in the world.
A dentist in Australia has developed environmentally friendly toothpaste tablets to meet the consumer desire for elevated oral care products that achieve dental care standards.
Haircare brand Herbal Essences announced they will be implementing a resin derived from an advanced-recycling technology which turns waste plastic in molecularly virgin plastic.
Distribution partner IMCD showcased a line of biotechnology inspired waterless samples at NYSCC's Suppliers' Day. CosmeticsDesign sat down with Danielle Wheeler, personal care technical and business development director and Ella Pochay, head...
Cosmetic new product development is a layered and lengthy project, and increasing speed of trends is adding pressure, but a new platform aims to a help by consolidating the process into one program.
The rise of consumer demand for sustainable beauty products has made an already complicated material acquisition process even harder, but a new platform is out the change that.
While many industries grapple with counterfeit products, the nature of personal care products put cosmetics companies at risk of undermined reputations and litigation, but something can be done.
Refillable cosmetic demand is rising fast and full-service packaging and formulation firm WWP Beauty has released a packaging line with substantiated sustainability claims to convince both brands and consumers it’s a viable solution.
The cosmetic and detergent categories are innovating most intensely in bioplastic technologies worldwide, with Europe and the US leading the charge, finds a study from the European Patent Office (EPO).
French luxury fashion house Chanel has co-developed a biobased bottle cap for one of its perfume collections with Finnish startup Sulapac, made from a blend of renewable materials including wood chips.
WWP Beauty is zeroing in on beauty trends by helping brands deliver clean, inclusive and multi-tasking waterless products in plastic-free, plant-based packaging.
New York-based Emerald Brand has signed a licensing agreement with The Honest Company for its 100% tree-free paperboard for use in beauty and cosmetic brands.
International beauty major Estée Lauder Companies has partnered with French moulding specialist Roctool and packaging firm Pinard Beauty Pack to develop a reduced-waste prestige skin care bottle.
Packaging and product designs that simplify beauty routines and reduce consumption will be key moving forward, as consumers turn to brands for help limiting impact on the planet, says WGSN.
Prestige beauty major Estée Lauder Companies has developed a reusable pump device that simultaneously cools and dispenses product and a single-use cosmetic pad with a self-heating function and preloaded formulation.
Personal care major Unilever has developed sustainable black packaging made from layered post-consumer resin materials, breathing new life into plastic previously treated as waste.
So far, the year has seen Sun Chemical acquire the Colors & Effects business from BASF, the launch of Be A 10 Cosmetics, biotech company Amyris buying and launching color brands, Coty taking Kyle Cosmetics vegan, and more. But recent headlines about...
This month, plastic parts and packaging maker Westfall Technik announced the acquisition of Carolina Precision Plastics. The deal gives Westfall access to prominent cosmetics and personal care companies including L’Oréal, Estée Lauder, and Clorox (which...
As COVID and climate crisis-shaken consumers demand more from beauty, experts believe there remain hurdles in packaging, brand communication and supply chain logistics before industry reaches the zero-waste dream.
International beauty major L’Oréal has co-developed a plastic cosmetics bottle with French biotech specialist Carbios, made using fully recycled PET via an enzymatic recycling technology that also makes it infinitely recyclable.
![The beauty industry has been too focused on recycling and needs to shift focus on reuse and refill solutions. [Emma Lewisham]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/packaging-design/emma-lewisham-and-bhuman-urge-beauty-industry-needs-to-focus-on-reuse-and-refill-packaging/15390562-1-eng-GB/Emma-Lewisham-and-Bhuman-urge-beauty-industry-needs-to-focus-on-reuse-and-refill-packaging.jpg)
![Expert explains why most circular design projects tend to fail. [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/packaging-design/circular-design-expert-explains-why-most-eco-friendly-propositions-fail/15371439-1-eng-GB/Circular-design-expert-explains-why-most-eco-friendly-propositions-fail.jpg)
![[Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/packaging-design/why-90-of-sustainable-beauty-packaging-commitments-will-not-be-met-by-2025/15371493-1-eng-GB/Why-90-of-sustainable-beauty-packaging-commitments-will-not-be-met-by-2025.jpg)
![A raft of industry players are joining the circular beauty movement, but how can the sector encourage consumers to adopt circularity en masse? [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/market-trends/circular-beauty-webinar-with-bhuman-emma-lewisham-repurpose-global-and-pa-consulting/15346419-1-eng-GB/Circular-Beauty-Webinar-with-Bhuman-Emma-Lewisham-rePurpose-Global-and-PA-Consulting.jpg)
![Innerbottle has linked-up with LG Chem and CJ Logistics to pilot a new circular beauty platform. [Innerbottle]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/article/2022/04/07/innerbottle-pilots-closed-loop-beauty-e-commerce-platform-in-south-korea/15310849-1-eng-GB/Innerbottle-pilots-closed-loop-beauty-e-commerce-platform-in-South-Korea.jpg)
![Kao Corporation has already invested significantly in circular beauty packaging innovations in Japan but now wants to stretch efforts beyond its domestic market [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2022/04/07/kao-corporation-circular-beauty-packaging-innovation-key-to-carbon-negative-goals/15310453-1-eng-GB/Kao-Corporation-circular-beauty-packaging-innovation-key-to-carbon-negative-goals.jpg)
![Collaboration and partnerships will be needed throughout the entire supply chain for beauty to truly transform into circular business models moving forward [Image: Albéa Group]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2022/03/14/circular-beauty-must-be-priority-for-entire-supply-chain-says-albea-group-ceo/13314379-1-eng-GB/Circular-beauty-must-be-priority-for-entire-supply-chain-says-Albea-Group-CEO.jpg)
![International beauty major L'Oréal is sharply focused on developing more sustainable packaging across its portfolio, including refill-reuse designs like for its Valentino Rosso lipstick pictured [Image: L'Oréal]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2022/03/03/l-oreal-sustainable-packaging-2030-goals-require-circular-beauty-focus-and-partnerships-says-exec/13291963-1-eng-GB/L-Oreal-sustainable-packaging-2030-goals-require-circular-beauty-focus-and-partnerships-says-exec.jpg)
![Beauty brands have a lot of untapped opportunities in prestige and stylised labelling in the booming world of e-commerce [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2022/01/13/online-beauty-packaging-and-labelling-design-key-to-engagement/13153580-2-eng-GB/Online-beauty-packaging-and-labelling-design-key-to-engagement.jpg)
![Dr Robb’s ToothChews are an environmentally friendly alternative to toothpaste. [Dr Robb's]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/brand-innovation/dr-robb-s-toothchews-dentist-develops-eco-friendly-toothpaste-tablets-that-meet-dental-care-standards/13071189-1-eng-GB/Dr-Robb-s-ToothChews-Dentist-develops-eco-friendly-toothpaste-tablets-that-meet-dental-care-standards.jpg)
![The refill packaging line includes four types of containers to accommodate a variety of cosmetics products, including a pen, two sizes of sticks, a traditional bottle and a travel-size bottle [Image: WWP Beauty]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign.com/headlines/packaging-design/wwp-beauty-launches-refillable-packaging-line-to-reduce-ghg-emissions/12947873-1-eng-GB/WWP-Beauty-launches-refillable-packaging-line-to-reduce-GHG-emissions.jpg)
![Several major beauty and personal care majors are particularly active in international patent filings on bioplastics innovation for cosmetics and detergents [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2021/10/21/cosmetics-plastic-innovation-promising-in-bioplastics-plastic-recycling-says-european-patent-office/12946065-1-eng-GB/Cosmetics-plastic-innovation-promising-in-bioplastics-plastic-recycling-says-European-Patent-Office.jpg)
![The lid is made of a blend of plant-based materials, including byproduct wood chippings, and maintains a luxury edge thanks to a ceramic feel [Image: Chanel/Sulapac]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2021/10/14/chanel-rolls-out-biobased-lids-across-les-eaux-de-chanel-perfume-collection-co-developed-with-sulapac/12926213-1-eng-GB/Chanel-rolls-out-biobased-lids-across-Les-Eaux-de-Chanel-perfume-collection-co-developed-with-Sulapac.jpg)
![The Estée Lauder Companies has redesigned its Clinique Clarifying Lotion 200ml bottles, manufacturing them with a smart moulding technology that enables 10-15% reduction in waste during processing [Image: The Estée Lauder Companies]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2021/09/16/estee-lauder-to-launch-new-reduced-waste-clinique-bottles-using-moulding-tech/12826466-1-eng-GB/Estee-Lauder-to-launch-new-reduced-waste-Clinique-bottles-using-moulding-tech.jpg)
![Confident and simple colours will also be a key trend as consumers look more towards inclusive designs [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2021/09/01/beauty-packaging-trends-for-smarter-simpler-and-sustainable-design-says-wgsn/12785557-1-eng-GB/Beauty-packaging-trends-for-smarter-simpler-and-sustainable-design-says-WGSN.jpg)
![Estée Lauder says its two devices improve shelf-life and product efficacy - cooling and heating preloaded formulations upon application [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2021/08/20/estee-lauder-companies-patents-on-cooling-and-heating-beauty-devices/12754121-1-eng-GB/Estee-Lauder-Companies-patents-on-cooling-and-heating-beauty-devices.jpg)
![Developing sustainable black packaging perceived 'acceptable' in colour for premium beauty products has not been easy but Unilever says a multilayer technique and post-consumer resins had worked well [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/headlines/packaging-design/unilever-patents-circular-post-consumer-resin-beauty-packaging/12728129-3-eng-GB/Unilever-patents-circular-post-consumer-resin-beauty-packaging.jpg)
![From working with more innovative, exclusive materials like wood to pushing forward with circular business models and refill stations, beauty has plenty to focus on as it drives forward the sustainability agenda [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2021/07/01/sustainable-beauty-post-covid-needs-packaging-communication-and-supply-chain-focus-say-experts/12612989-1-eng-GB/Sustainable-beauty-post-COVID-needs-packaging-communication-and-supply-chain-focus-say-experts.jpg)
![The bottle is the work of several years in partnership with French biotech specialist Carbios and part of L'Oréal's wider push away from virgin plastics [Image: L'Oréal]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2021/06/24/l-oreal-to-launch-enzymatically-recycled-and-infinitely-recyclable-biotherm-bottle-in-2025-via-carbios-partnership/12592139-1-eng-GB/L-Oreal-to-launch-enzymatically-recycled-and-infinitely-recyclable-Biotherm-bottle-in-2025-via-Carbios-partnership.jpg)
