"See in the crystal ball": Voyant launches Atelier to target best and brightest indie brands
Q&A
Contract manufacturer Voyant has launched a new division intended to identify the most promising indie brands and partner with them up until acquisition.
CosmeticsDesign spoke with Lorne Lucree, Chief Innovation Officer at Voyant, about the new division and what it means in the broader landscape of indie brands.
Tell me a little bit about what this division is going to do.
The service model has entirely been built out for fast growth independent beauty brands with qualified funding. The idea is that, based on the level of funding, we're able to assess whether they will be a good partner for us and we will then partner with them, and then help them from a contract manufacturing standpoint.