Takasago targets Latin America with Mexico fragrance facility

By Simon Pitman contact

- Last updated on GMT

Related tags: United states, Spanish language

Takasago targets Latin America with Mexico fragrance facility
Fragrance supplier Takasago is targeting further growth in the Latin American market with the opening of its new Creative Center for flavors and fragrances in Mexico.

The facility is located in Tlalnepantla, Estado de Mexico, and builds on the company’s position in Mexico, where it has been present for 35 years.

The new facility serves as part of Takasago’s global vision to provide heightened customer service to its customers in the food industry, as well as fragrances for the personal care and home care markets.

Technical capabilities

The investment in the facility is said to have raised the bar in a number of areas for product development including greater market research and sensory analysis, as well as a number of technical enhancements for the flavors side of the business.

The Mexican division was initially established as a sales office to serve the flavors market, but has since been expanded to include production for both flavors and fragrances.

The latest expansion project got under way in November 2013 and the company unveiled the new facility for its soft opening in May of this year, with a ceremony that included the Japanese ambassador to Mexico and Takasago executives.

Targeting further growth in Latin America

The expansion of the company’s facilities in Mexico falls in line with the growth of its business in Mexico, thanks to strong economic growth in the country.

But the company believes that it is also now well placed to take advantage of similar strong economic growth in other specific markets in Latin America.

“A great deal of trust has been placed in this project since it was first proposed, not just because of growth in Mexico but through its outreach to Colombia, Peru and Central America, areas that have experienced constant, expanded growth over the last 30 years,”​ said Satoshi Masumura, president and CEO of Takasago International Corporation.

Related topics: Formulation & Science

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