Cosmoprof La Vegas 2014, in photos
The conference program included a presentation entitled Storytelling : Tell Me A Story Sell Me Your Brand. Featuring presentations by Alisa Marie Bayer, founder of Coastal Salt and Soul, David Altman, CEO Marketshare Advisors International, Kevin Marshall, creative director of design, Global Packaging Microsoft, Colleen Celentano, FIT Capston project leader, L'Oreal USA and moderated by Jeff Falk, editor-in-chief of GCI Magazine, the presentation provided and insightful and though evoking look into marketing.