L’Oréal announces major executive appointments
Alexandre Popoff has been promoted to the role of executive vice-president for Eastern Europe. Having joined the company is 1989, Popoff has served as marketing co-ordinator for the Garnier and Gemey brands, as well as being the managing director of the group's operation in Portugal, together with the position of managing director for the Africa, Middle East Zone. Most recently he has held the position of multi-division managing director for Latin America.