With a greater emphasis on skincare and sustainability claims, a new report highlights how the fast pace of change in the color cosmetics category is being driven by developments in the digital realm.
US-based Stanford University is working with international beauty major L’Oréal to investigate skin tightness, looking at how mechano-receptors send signals into the neural circuit upon application of a topical.
Portugal-based contract research firm PhD Trials has found that the environmental space surrounding the skin can influence sensorial response and induce neural activity, creating exciting promise for cosmetics.