Metaverse

Q&A: Recent industry innovations from global chemical manufacturer BASF

17-Aug-2023 By Cassandra Stern

As a global player in the cosmetic and personal care product manufacturing and supply chain industries, BASF is constantly developing and launching more effective digital and ingredient solutions for formulation companies and consumer brands. In this...

Lubrizol Life Science announces launch of Argireline peptide verse

28-Jun-2023 By Cassandra Stern

Featuring its anti-wrinkle Argireline peptide, Lubrizol’s metaverse AI platform affords PBC product manufacturers the opportunity to interact and engage ‘Inside the Future of Beauty’ to ‘showcase the power of Argireline peptide in a way that has never...

Beauty 4.0 - Decoding the Business of Beauty

Notes from Showfields: Customer-first experiences key to tackling physical store challenges – Scent by SIX

05-Apr-2023 By Amanda Lim

Singaporean fragrance brand Scent by SIX has lauded the customer-centric business model of US multi-brand retailer Showfields in helping tackle challenges such as rising manpower costs to the emergence of the Metaverse.

Cosmetic dermatology: Metaverse a ‘highly effective environment'

15-Feb-2023 By Kacey Culliney

The metaverse will provide an advanced means to engage and educate consumers, offer diagnosis and virtual interventions, and build data to drive stronger research in the cosmetic dermatology field, say researchers.

Mintel’s top 2023 trends: Beauty offers ‘no rules environment’ for experimentation

18-Nov-2022 By Lynda Searby

There are opportunities for beauty brands to help counter fatigue through self-care, provide experimentation and empowerment and support consumers as they seek to reinvent themselves and express their individuality, according to Mintel.

Beauty in the Metaverse: Web3 expert encourages beauty brands to make ‘first small steps’ into the future

20-Oct-2022 By Amanda Lim

Beauty brands big and small are being urged to experiment with Web3 concepts such as NFTs and the Metaverse in order to “get ready for the future”.

The future of makeup? Post-pandemic creativity and metaverse domination

13-Oct-2022 By Kacey Culliney

Makeup trends over the next three years will be shaped by a rush of post-pandemic creativity and increasing engagement in virtual realities and tech, says WGSN.

The future of beauty tech is here! Sephora, Shiseido and Orveon share 5-year visions

19-Sep-2022 By Kacey Culliney

Leading executives from Sephora, Shiseido and Orveon will join forces to brainstorm the future of beauty tech – discussing opportunities and challenges today and revealing their five-year vision.

Meta: 2022 marks ‘the start of the beginning’ for the metaverse

13-Sep-2022 By Kacey Culliney

Whilst excitement for the metaverse continues to build, this year is only the start of things to come as the space is set take over a decade to fully evolve, say Meta executives.

Special Edition: BEAUTY 4.0 – THE MAKING OF DIGITAL, TECH-LED CATEGORY

A virtual influencer future? This is a ‘super innovative space’, says WGSN

25-Aug-2022 By Kacey Culliney

The influencer evolution race is on, with computer-generated alternatives fiercely engaging and exciting audiences within the blurred realms of reality and digital. And there's great promise, as consumers start to dismiss traditional influencer models,...

The Long Read: Everything beauty needs to consider in the Metaverse

The beauty metaverse: ‘We are at the beginning of something that is huge’

25-Jul-2022 By Lynda Searby

The lucrative potential of virtual beauty products, the complexities of crypto transactions and the sustainable and social challenges surrounding the metaverse must be front of mind as innovation in this fragmented space evolves, say industry experts.

‘Surprise and delight’: Beauty brands can use NFTs to reinforce connection with ‘super fans’

21-Jun-2022 By Amanda Lim

Beauty brands are being tipped to join the non-fungible token (NFT) bandwagon to forge closer bonds with their most loyal customers, something that is becoming increasingly difficult to do today, according to a Web 3 expert.

Community, mindset and creativity: Estée Lauder, L’Oréal and Coty discuss future of the metaverse

19-May-2022 By Kacey Culliney

Whilst the metaverse remains an evolving space and concept, there is plenty of opportunity for beauty to use the world to engage, create and build communities, say leading beauty execs.

WGSN beauty ‘big ideas’ in 2024: Care culture, phygital, protopias, people power, accessibility and creativity

18-May-2022 By Kacey Culliney

As beauty edges deeper into a post-pandemic world, brands and retailers must understand the heightened awareness of interdependence, yearning for community and mainstream rejection of ‘normal’ set to shape consumer thinking in years to come, says a WGSN...

Listen to Beauty 4.0 – A Podcast by CosmeticsDesign-Europe

The future of beauty tech? The metaverse, NFTs and blockchain, says Mintel

04-May-2022 By Kacey Culliney

Beauty tech is developing at a fast pace and there are plentiful opportunities for brands to play into this space, from smart consumer devices to metaverse engagement and blockchain for traceability, says Andrew McDougall, director of BPC at Mintel.

Q&A

"Experiential kind of experimentation": P&G steps into metaverse with BeautySPHERE platform

13-Jan-2022 By Ravyn Cullor

P&G launched new digital platform BeautySPHERE at the CES trade show in January. CosmeticsDesign spoke with Alexis Schrimpf, Vice President of Design, Global Skin and Personal Care at P&G about what the platform is and how the metaverse plays...

Retail expert: Unified commerce, data connectivity and the metaverse to be future for beauty

06-Dec-2021 By Kacey Culliney

Unified commerce where online and offline are intrinsically linked, a sharper and smarter focus on data, and investment in the metaverse must be the future focus for beauty brands and retailers, says a retail expert.