Beauty 4.0

Beauty tech 2022 trends from Mintel include metaverse, NFTs, blockchain and device innovation

Listen to Beauty 4.0 – A Podcast by CosmeticsDesign-Europe

The future of beauty tech? The metaverse, NFTs and blockchain, says Mintel

By Kacey Culliney

Beauty tech is developing at a fast pace and there are plentiful opportunities for brands to play into this space, from smart consumer devices to metaverse engagement and blockchain for traceability, says Andrew McDougall, director of BPC at Mintel.

The technology enables facial images to be analysed for acne type and location which can then be used to recommend products and services and create skin treatment plans [Getty Images]

Spot search: L’Oréal files patent for acne imaging tech

By Kacey Culliney

International beauty major L’Oréal has developed a method to localise and identify different types of acne using a deep-learning image processing digital system that can be linked to e-commerce product and service recommendations.

L'Oréal beauty tech innovation targets consumer devices, social commerce and digital footprint

Big Brand Talks - In Conversation with Today's Beauty Leaders

L’Oréal exec: Beauty tech can solve the ‘big data challenge’

By Kacey Culliney

Beauty has plenty of opportunities to employ cutting-edge technologies to improve consumer services and supply chains, but these innovations can also simplify very large data sets and manage complexities across businesses, says the marketing head of L’Oréal...

Procter & Gamble has filed a patent for a hairbrush or comb that uses sensors to analyse the overall condition during grooming, feeding that back to consumers [Getty Images]

P&G files patent on ‘smart’ hair grooming device

By Kacey Culliney

Personal care major Procter & Gamble (P&G) has developed a hair grooming device that analyses the time, speed and force of brushing, collecting and storing data to communicate with its user.

The Goldn platform is consolidating the cosmetics development process into data-driven, actionable steps. © Goldn

Streamlining the supply chain

Goldn platform to digitally bring cosmetics NPD under one roof

By Ravyn Cullor

Cosmetic new product development is a layered and lengthy project, and increasing speed of trends is adding pressure, but a new platform aims to a help by consolidating the process into one program.

After three years of collaborative research and development work, Unilever and its Hourglass brand have produced a vegan blend to replace carmine - widely used in the colour cosmetics market (Getty Images)

Special Edition: Clean & Ethical - 'Better for you, better for the planet' beauty

‘Seemingly unconquerable’: Unilever to open-source vegan replacement for carmine red

By Kacey Culliney

Unilever and its prestige brand Hourglass have developed a vegan carmine alternative after years of supplier collaboration – a patent-pending innovation it plans to open-source in the coming year, says the global vice president of R&D for prestige.

Beauty trends 2021 by CosmeticsDesign global editors

12-MINUTE WATCH: TRENDS 2021 BY COSMETICSDESIGN EDITORS

15 global beauty trends to watch in 2021: From CosmeticsDesign’s Editors

By Kacey Culliney

Multicultural beauty, sophisticated hygiene and green products for all will take the spotlight next year, as consumers turn to relatable and engaging concepts that fulfil their needs. CosmeticsDesign’s global editors take you through the top 15 global...

Next month's show will also feature a ‘Best Technology 2020’ award for innovators in the beauty tech space (Getty Images)

in-cosmetics Global spotlights beauty tech

By Kacey Culliney

in-cosmetics Global will feature a dedicated beauty tech zone, showcasing the latest smart products and providing a platform to network and spark collaboration.

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