Long-lasting products, mood-boosting offerings and engaging experiences are more important than ever as consumers navigate the ongoing cost-of-living crisis globally, says the head of beauty and personal care research at Mintel.
As international beauty major L’Oréal unleashes the US roll-out of its digital Product Impact labeling initiative across more than 100 Garnier products, GlobalData questions whether it will be of value to consumers feeling the pinch of rising living costs.
The huge growth in the global market for premium anti-ageing products points to significant opportunities for packaging companies to supply state of the art pumps and closures.