Predicting the future is often pure guesswork. Should we look at the past to guess what happens next? Or is what’s happening around us a better predictor for future trends?
Half of consumers believe that cosmetics and personal care products containing natural ingredients are healthier than those with a higher proportion of synthetic ingredients, according to a recent Datamonitor survey.
The baby and toddler personal care market may withstand economic pressures better than other sectors as parents are unwilling to compromise on quality for their children.
Marketers need to find a way of engaging with male consumers if they want to take advantage of the significant potential that the market presents, according to a Datamonitor report.
With strong market growth continuing to characterize the market for
cosmecuetical products, a new report stresses that women aged over
50 will continue to be the core market as graying baby-boomers
search out natural anti-aging solutions.
As people spend more time away from home but want to maintain their
personal care routines, the market for products used on-the-go is
set to increase by 70 per cent in Europe and the US over the course
of the next five years, signifying...
With consumer incomes in both the US and Europe continuing to rise,
a new report suggests that the scope for premium cosmetic and
personal care products shows great promise, reports Simon
Pitman.
Grooming time for British men has increased to an average of 3.1
hours per week - outstripping the average female grooming time of
just 2.5 hours - according to a new report from Datamonitor.
Manufacturers are advised to persevere...
