The brand, whose products and ingredients are backed by Korean research and development is looking to leverage the competition win to ‘accelerate its brand growth trajectory’ and ‘forge strategic partnerships with retail outlets.’
This month the beauty maker announced an open innovation challenge, recruiting scalable businesses with winning solutions in ecommerce, conscious tech, or new channel opportunities.
The beauty maker has been hosting a global innovation competition for university students for over 25 years. The 2020 challenge got underway this month and the task at hand is to help create a plastic-free future.
In a move which sees the French-founded cosmetics giant step into direct competition with category titans Birchbox, Sephora has just announced the launch of its own beauty box monthly subscription service.
Danisco has announced plans to restructure its fragrance plant in
Seillans, France. The restructuring, which will mean job cuts, is
due to the general recession in the fragrance market during the
past four years.
