Through the recent launch, the manufacturer has directly addressed a specific consumer demand for cost-effective cosmetic brushes that perform well with solid stick cosmetic formulations without sacrificing performance results.
Lori Machiorlette, Co-Founder of the beauty device brand blendSMART, has been importing consumer goods as President in charge of marketing and sales for Worth Products Group for over 15 years. And now in 2020, she’s leveraged her knowledge and contacts...
Today, Shoppers Drug Mart announced its largest cosmetics launch to date. The retail pharmacy chain’s own private label beauty brand is now fully vegan, PETA-certified, and comprises over 1,000 products.
The relatively new beauty tool brand launched in Canada just last month and is hoping its distinctive and ergonomic brushes can change consumer expectations there and update color cosmetic application techniques as well.
The beauty brush subsidiary of Paris Presents Inc. announced a new collection of tools as well as a new brand logo, new packaging, and a refresh of the brand’s entire collection of makeup application tools.
As beauty product formulations go natural, brushes go evermore synthetic in response to the same consumer demand for sustainable, safe, cruelty free cosmetics. The New Natural collection from Anisa International is a case in point.