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Top Tech Articles of 2023 © AntonioSolano Getty Images

Tech Talk: Top 10 Tech Articles of 2023

By Cassandra Stern

Top articles include deep-dive interviews with company executives who have launched personalized skin care platforms, insights into how generative AI can benefit beauty brands, and more.

The pressures of inflation have turned more consumers into 'value hackers ' who seek out dupes and deals, according to Euromonitor (Image: Getty)

6 things beauty consumers will expect in 2024

By Kirsty Doolan

As we head towards a new year, we’ve sought out evidence-based insights from industry analysts to get a glimpse into the mind of beauty consumers. Read on to discover what they will want, need and expect from brands and products in the next year.

© Getty Images / CentralITAlliance

Perfect Corp raises the bar on digital beauty engagement

By Simon Pitman

Perfect Corp has made a huge impact in the immersive and exploratory digital consumer beauty experience with its suite of YouCam apps, and is now taking things to the next level with the introduction of an AI-powered app.

 © Just_Super / Getty Images

How AI software is helping DTC beauty brands to shine

By Cassandra Stern & Simon Pitman

As the Direct-To-Consumer (DTC) beauty market continues to carve out a bigger share of the retail landscape, using the right tools to fine tune digital retail platforms has become make or break.

FlyFish AI © da-kuk Getty Images

‘First-ever’ generative AI platform for digital sales launched

By Cassandra Stern

With Fractal Analytics’ launch of the Flyfish platform, cosmetics and personal care product companies can now ‘create personalized shopping experiences’ for consumers by ‘providing consultative experiences’ and ‘analyzing individual buying patterns.’

Argireline peptide verse © Lubrizol

Lubrizol Life Science announces launch of Argireline peptide verse

By Cassandra Stern

Featuring its anti-wrinkle Argireline peptide, Lubrizol’s metaverse AI platform affords PBC product manufacturers the opportunity to interact and engage ‘Inside the Future of Beauty’ to ‘showcase the power of Argireline peptide in a way that has never...

Proxima AI © Jonathan Kitchen Getty Images

AI driving targeting and acquisition for DTC beauty brands

By Cassandra Stern

Data intelligence company Proxima is leading the way for DTC beauty and personal care product brands to better reach consumers and target specific demographics with best-fit products by utilizing underlying AI data sources to better meet consumer needs.

Everyone is talking about the metaverse, but what should beauty brands and retailers be thinking about? [Getty Images]

The Long Read: Everything beauty needs to consider in the Metaverse

The beauty metaverse: ‘We are at the beginning of something that is huge’

By Lynda Searby

The lucrative potential of virtual beauty products, the complexities of crypto transactions and the sustainable and social challenges surrounding the metaverse must be front of mind as innovation in this fragmented space evolves, say industry experts.