News & Analysis on Cosmetics Innovation
Consumer focus on research continues to drive interest and impact purchasing behavior, with TikTok hashtags like #intensiveantiaging and #tiktokmademebuyit generating millions of monthly views.
The move expands the visibility of menopause care in clean beauty, while giving Stripes a national distribution platform both online and in Credo’s 15 U.S. stores.
The multinational has worked with Kantar to quiz over 10,000 global shoppers to find out more about their needs and habits and how this is shaping the future of personal care.