
IPSY’s inaugural Discovery Report reveals key shifts in beauty consumption
Kristy Westrup, IPSY’s Chief Merchandising Officer, shared that top insights include MUA-led education, hybrid skin care and Gen Z lip obsessions.
News & Analysis on Cosmetics Innovation
Kristy Westrup, IPSY’s Chief Merchandising Officer, shared that top insights include MUA-led education, hybrid skin care and Gen Z lip obsessions.
According to Phyllis Marcus, vice president of BBB National Programs’ National Advertising Division (NAD), tariffs, global supply chains, and consumer trust are elevating the stakes for origin claims in cosmetics and personal care.
South Korean skin care brand UIQ aims to build on its “successful debut” in Japan and the US through sales channel expansion and strengthening its social media marketing efforts.