Archives for July 1, 2021

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EWG expands cosmetic science and certification programs

EWG expands cosmetic science and certification programs

The Environmental Working Group (EWG) is deepening its involvement in the US beauty industry with an expanded certification program, while also increasing collaborations between its scientists and leading cosmetic companies.

Smashbox debuts AI-powered makeup try-on technology

Smashbox debuts AI-powered makeup try-on technology

Estée Lauder Companies-owned Smashbox has extended its partnership with global beauty tech provider Perfect Corp to become the first ever beauty brand to be paired up with the YouCam Artificial Intelligence (AI)-powered face analyzer technology.