News & Analysis on Cosmetics Innovation
The new industry event—launched just last year—connects beauty brand founders with influencers, buyers, experts, and editors. And the 2020 edition of Unfiltered Experience promises to bring that same high-value interconnectedness to an online event.
Only one of the brands is new to the personal care marketplace, but they are both new to the retailer. And both ZERO by Skin Academy and Versed show just how neatly vegan sits alongside today’s popular clean and green beauty products.
The shifting mentalities towards hygiene are pushing beauty companies to develop touchless applicators that address consumers’ contamination concerns.