Archives for April 26, 2018

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Coty takes virtual make up concept a step further

By Simon Pitman

Coty has unveiled a blended reality Magic Mirror at its relaunched Boujois boutique in Pars, a step that highlights how technology can integrate physical products with digital content.

PeclersParis expo highlights the allure and science of color

By Simon Pitman

In an industry where color plays such a massive part in the presentation of products and what is trending for make up products, a new expo at the Smithsonian Design Museum, in NYC, delves deeper into the science beshind color choices.