Archives for July 26, 2017

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Trend Spotting: Ayurvedic beauty

By Deanna Utroske

The wellness and natural trends are getting more nuanced. As a result, both brands and consumers can be more selective about such products. And, it’s in this market climate that there is space for systems of practice like Ayurveda to gain traction in the...

Inolex opens new sales office in France

By Lucy Whitehouse

In a push to increase its presence in Paris, global cosmetic ingredient company Inolex has opened a new sales office in Paris, France.

IBE opens in NYC next month – prepare to be inspired by beauty

By Deanna Utroske

The leading independent cosmetics, personal care, and fragrance event returns to New York City this August for its third annual show. IBE 2017 promises to be even bigger and better than years past, a measure of just how much the indie beauty category...

Saturday is National Lipstick Day!

By Deanna Utroske

A beauty marketer's dream, the day is on track to be full of lip product launches, brand celebrations, and social media posts appended with the hastag #nationalipstickday.