Archives for April 5, 2017

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Natural personal care is no longer niche

By Deanna Utroske

According to Nature’s Gate, a brand that’s been around since the early 1970s, the natural beauty market is growing and changing. And even long-standing specialty brands are adapting to keep up with mainstream consumer expectations.

Understanding the natural and organic consumer

By Simon Pitman

The natural and organic cosmetic and personal care consumer has a reputation for being hard to please, so we spoke to a market analyst to find out why and discover how to give them what they want.