News & Analysis on Cosmetics Innovation
The Knowlton Development Corporation has augmented its formulating and manufacturing capacity by acquiring ChemAid, which produces skin care, hair care, as well as bath and body treatments.
Beauty and bath products manufacturer Paris Presents has been sold by Mason Wells and passes into the hands of another private equity company, Wassertein & Co.
New research suggests that cosmetic consumers in the US purchase a wide variety of brands and often show no or very little brand loyalty.
Acquisitions, like this one, scientific breakthroughs, and advances in e-commerce are moving the hair color market into the future.
Consumers want to relate emotionally to a fragrance and receive a personalised product and shopping experience, so this year will see the success stories emerge the companies that do this effectively.