News & Analysis on Cosmetics Innovation
With men increasingly using a wide range of personal care products, latest research shows that a marketing strategy that encourages existing users to switch products may be most effective as a means of encouraging greater use.
The Food and Drug Administration has reopened the public comment period on a 2005 directive allowing certain previously prohibited cattle parts to be used in cosmetics.
Silicone specialist NuSil Technologies has confirmed that it is entering into the skin care market with the launch of a new silicone-based ingredient brand.
Consumer goods giant Procter & Gamble could be falling behind its Beauty and Personal Care competitors due to its involvement in too many different categories, according to market researcher Euromonitor.