News & Analysis on Cosmetics Innovation
Cosmetics and personal care wipes continue to see big demand in the US and a continued improvement in the economy is set to see projected growth in the category outpace overall growth in the cosmetics market in the next few years.
Beauty behemoth Coty has found itself in a spot of bother after being hit with a proposed class action lawsuit over misleading claims made about its Rimmel mascara.
Anthony Vargas, former vice president of Research and Development at Elizabeth Arden has branched out to create his own anti-aging skin care line based on his experience as a long time scientist and expert in the area.
With packaging potentially playing such a critical role in shaping a beauty consumer’s product choice, cosmetics companies need to adapt to the trends in order to maximise this opportunity.
Ashland Specialty Ingredients, a commercial unit of Ashland has developed a patent-pending 'HydroSheer' sun care formulation that can now be applied on wet skin, for product makers on a global scale.
The food giant has delved into the world of cosmetics with its very own perfume that it describes as "boasting top notes of freshly baked, hand-tossed dough."
Kraft Foods has filed a patent for tooth-whitening chewing gum that uses encapsulated solid peroxide within the base.