News & Analysis on Cosmetics Innovation
The specialty ingredients company announced new editions to its ‘BiotHAIRapy’ series of ingredients said to help consumers to achieve healthier, fuller and younger-looking hair at incosmetics last month.
Silicones are being increasingly used to give added functionality and sensory properties in the key areas of hair care, sun care and make-up, a report by the Freedonia Group finds.
A resurgence in skin care sales and a good performance in the US helped cosmetics giant Estée Lauder post an increase in profit for its third quarter ended March 31, 2012.
In a recent study carried out by market researcher Reportlinker, sales demand for cosmetic and toiletries is forecasted to rise by 5.0 percent per year to $9.9 billion in the US in 2016.
Despite men’s grooming becoming more popular, manufacturers still have to ensure they are marketing their products in the right way in order to get the most out of the market’s potential.