DSM uses own Alpine cultivation process in latest skin care launch
DSM has developed a natural ingredient for sensitive and irritated skin using the defensive power of alpine plants.
Archives for October 1, 2008
Study shows that cause marketing increases sales
A new study shows that cause marketing, such as Estee Lauder’s breast cancer campaign, means that associating products and brands with good causes can help to boost sales.
Leading cosmetics firms deepen internet presence
Consumers are turning increasingly to the internet for their beauty products prompting L’Occitane and PZ Cussons to invest in the growing channel.
Hair care should target diverse needs of Hispanics
Hair care players should cater for the diverse needs of Hispanic consumers if they want to get the most out of the consumer group.
Kyowa-Daiichi team up for North American approach
Daiichi Fine Chemical Co. (DFK) hopes to strengthen its presence in the North American supplement and speciality chemicals markets through a new distribution agreement with parent company Kyowa Hakko Kogyo Co.