News & Analysis on Cosmetics Innovation
A new anti-aging treatment could be set to turn the market on its head. If facial brightening manage to tap into the incredible growth in the same way as other anti-aging products, a new category looks set to be born.
The world's first anti-aging magazine is about to be launched, tapping into the phenomenal growth of a market that has been largely defined by cosmetic products such as anti-wrinkle treatments.
Proof that P&G is on the right track following its merger with Gillette came during the course of August, after the company posted strong fourth quarter results that have led to a share price hike of more than 8 per cent.