Dr. Squatch x Liquid Death resurrect the limited-edition Brutal Bríc collection
Dr. Squatch has relaunched its collaboration with Liquid Death, introducing two bar soaps formulated with functional natural exfoliants and botanical ingredients. Dirt Destroyer contains Dead Sea Salt and Liquid Death Mountain Water, and features a fragrance blend of eucalyptus, juniper, and cedarwood.
Grime Reaper incorporates Sea Salt, finely ground Pumice, and Blue Agave Extract, and is scented with a lemon-iced-tea-inspired profile. Both bars are sold direct-to-consumer and at Target, with subscriber-exclusive availability for individual bars and multi-pack formats.
The Dr. Squatch x Liquid Death Brutal Bric pack currently retails for $30.40 on Dr. Squatch’s website.
Glow Recipe plumps up its product line with Glass Balm Lip Treatment launch
TikTok-favorite brand Glow Recipe has launched Glass Balm, a tinted lip treatment collection formulated to deliver up to 12 hours of hydration. Each balm features hyaluronic microspheres to enhance moisture retention and smooth lip texture, and glycerin to reinforce the skin barrier and prevent transepidermal water loss.
The four shades, Ice Bingsoo, Watermelon Bingsoo, Blackberry Bingsoo, and Strawberry Bingsoo, are each infused with a different antioxidant-rich fruit extract, selected for its hydration and protective properties. The formula also includes glycerin to boost moisture levels and support the delicate lip skin barrier.
Glow Recipe Glass Balm retails for $22.00 and is available on the company’s website as well as in-store and online through Sephora.
Indie brand Saltyface introduces Daily Sun Shield Mineral Sunscreen
A mineral-based facial sunscreen offering broad-spectrum SPF 30 protection, Saltyface’s Daily Sun Shield formulation utilizes 14% non-nano zinc oxide as the active UV filter, and claims to provide reef-safe and water- and sweat-resistant coverage for up to 80 minutes.
Key ingredients include hyaluronic acid for hydration, squalane for skin barrier support, and botanical extracts such as green tea and chamomile for their soothing properties. The product is oil- and fragrance-free, suitable for all skin types, and available in a 50 mL size.
About the launch, Saltyface co-founder Bethany Menzel shared in a press statement that “our team lives for sun-drenched days, so we know the struggle of finding a sunscreen that fits into your daily routine and doesn’t feel like a chore.”
Saltyface Daily Sun Shield Mineral Sunscreen retails on the company’s website for $42.00.
Murad launches Biome-Balancing Acne Treatment Serum
Murad has introduced the Biome-Balancing Clear & Prevent Acne Treatment Serum, formulated to address active breakouts while supporting long-term skin barrier and microbiome health. The serum combines salicylic acid for pore decongestion and acne prevention with mandelic acid to refine texture and even skin tone.
A proprietary Biome-Sensing Technology and glutamic acid are included to promote microbiome balance and encourage the production of GABA, which helps calm and strengthen skin. The product is designed for daily use and claims visible improvement in clarity and texture within three days, without causing peeling or irritation.
Murad’s Biome-Balancing Clear & Prevent Acne Treatment Serum is available at various retailers as well as its company website for $45.00.
LOOPS launches Hyper Eyes targeted under-eye patches
Gen-Z-favorite K-beauty masking brand LOOPS has expanded its mask lineup with Hyper Eyes, a single-use under-eye patch formulated to address puffiness, discoloration, and fine lines. Key actives include niacinamide to support the skin barrier and improve brightness, caffeine to reduce swelling, and a brightening complex containing tranexamic acid and alpha-arbutin for pigment correction and radiance.
Inspired by K-beauty hydrogel technology, these cooling masks are designed to deliver visible results within 10 minutes. Clinical testing supports improvements in hydration and firmness over a four-week period, according to independent consumer testing.
LOOPS Hyper Eyes retails at $5.00 per patch or $25.00 for a five-pack on the company’s website as well as Ulta retailers.
Sol de Janeiro debuts Body Badalada Lotion
Popular fragrance brand Sol de Janeiro has introduced Body Badalada Vitamin-Infused Lotion, a lightweight body moisturizer launching exclusively through Sephora’s global retail network. The formula features a 7-hyaluronic acid blend for multi-depth hydration, alongside Brazilian sugarcane-derived squalane, which supports the skin barrier and enhances moisture retention.
Designed for fast absorption and 24-hour wear, the lotion also incorporates the brand’s signature Cheirosa 62 fragrance, with notes of pistachio and salted caramel.
In a press announcement, Heela Yang, Co-Founder and CEO of Sol de Janeiro, shared that “Body Badalada is rooted in connection, [and] was built to bring people closer to their bodies, to each other, and to self-expression.” She continued, “This isn’t just about selling a product, it’s about creating touchpoints that make people feel seen, celebrated, and part of something bigger.”
Sol De Janerio Body Badalada is now available online and in-store across select markets, including the US, Canada, Europe, and Brazil, retailing at $32.00.
GRAES enters skin care market with multi-benefit Night C.A.P. Cream
Newly launched skin care brand GRAES has introduced Night C.A.P., an 8-in-1 night cream formulated to simplify multi-step routines without compromising efficacy. The cream combines niacinamide, colloidal oatmeal, allantoin, and purslane extract, targeting hydration, barrier support, visible redness, hyperpigmentation, and signs of aging.
Designed for sensitive skin, the formulation excludes over 350 known irritants and sensitizers, based on internal research. According to the company’s launch announcement, the brand was founded by entrepreneur Rebecca Martin, and its name, GRAES (short for “Generally Recognized As Effective and Safe”), was born out of her own acne journey and the resulting frustrations with the beauty industry.
GRAES Night C.A.P. is available through the company’s website for $45.00 per 50 mL jar.
