Wendy Wang promoted to Chief Commercial Officer in APAC at Mary Kay

By Deanna Utroske contact

- Last updated on GMT

Wendy Wang, Chief Commercial Officer for the Asia Pacific Region at Mary Kay
Wendy Wang, Chief Commercial Officer for the Asia Pacific Region at Mary Kay

Related tags: people on the move, Mary kay, Apac, women in leadership

The beauty maker’s former Vice President and Associate General Counsel is now leading commercial strategies and corporate objectives across sales, marketing, biz tech, and operations in the Asia Pacific region.

Wendy Wang began her career with Mary Kay in 2002 as counsel in the company’s APAC corporate Legal Department. Then as Vice President and Associate General Counsel, she “led the team of legal professionals responsible for handling all legal issues for Mary Kay’s Asia Pacific, Europe, Latin America and North America regions,” ​as this week’s media release explains it.

And now, since March, Wang is Mary Kay’s Chief Commercial Officer in the APAC region. Texas-based Mary kay is only now formally announcing Wang’s new role as a tie-in to its 57th anniversary campaign in the region #MKPinkPower, highlighting stories of women’s empowerment over the next few months.

Wendy Wang has more to accomplish with Mary Kay and so do the company’s beauty consultants

Wang’s new role isn’t only a next career step, it’s also part of a continued business opportunity for Mary Kay beauty consultants in the APAC region.

“I am thrilled to continue supporting women and their families in the Asia Pacific region,” ​Wang tells the press. “It is a great privilege to work for a company dedicated to enriching women’s lives,” ​she says, “and I am committed to making every effort to ensure a viable business opportunity for the independent beauty consultants.”

Describing the overarching mission of her role as Chief Commercial Officer, Wang, says, “We are laser-focused on delivering the very best business opportunity, building upon the values Mary Kay upholds as cornerstones of our corporate culture and mission.”

“For several decades,” ​she says, “our company has been instrumental in overcoming conventional barriers to empower women to achieve their full potential in business as well as in personal life, and I am honored to continue delivering on this mission.”

Women are key leaders at Mary Kay

“As a global beauty brand…we recognize that women in leadership positions at Mary Kay are a driving force behind our company’s continued success worldwide,” ​says KK Chua, President of Mary Kay’s APAC region for the past 25+ years. And this week’s media release takes care to note that women account for 50% of the company’s global executive team.

In his remarks Chua adds, “We are honored to announce the appointment of Wendy Wang to this senior leadership position. Her passion to see women’s lives enriched throughout Asia and expertise will be invaluable as we continue our steadfast mission of enriching women’s lives in our Asia Pacific Region.”

“Wendy,” ​he says, “is a visionary leader who possesses the strategic global business acumen and proven track record to effectively navigate today’s ever-changing beauty industry landscape.”

Which is perhaps why the company sees Wang’s new Chief Commercial Officer post in alignment with Mary Kay’s Pink Power campaign. “Acknowledging the challenges the pandemic has posed for the world, the campaign is a tribute to women’s empowerment and leadership within [the] company at corporate level as well as outside with the Mary Kay Independent Beauty Consultants,” ​explains the release.

“Now more than ever, it is important for women to come together to encourage, empower, and lift each other to reach their greatest potential. Within the next months, the campaign will focus on the company’s iconic founder, Mary Kay Ash, featuring empowerment stories of women leaders from all backgrounds and at all phases in life under the hashtag #MKPinkPower.”

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