H La Cosedora eyes international expansion as nail art continues to boom

By Simon Pitman

- Last updated on GMT

Colombian-based nail art specialist H La Cosedora is eyeing international expansion as it rides the huge wave of interest in nail art. Cosmetics Design spoke to co-founder Juan Diaz to find out more.

The Bogota headquartered company was exhibiting at last week's Expo Belleza event, in Medellin, Colombia, where the company reported one of its busiest ever events, and a show that was only open to beauty industry professionals. 

This year the company has expanded its line of nail art stamping design, a trend that has grown massively through Latin America in the past year or so, and one that H La Cosedora is successfully expanding into thanks to personalized workshop classes and You Tube videos. 

International expansion

On the back of the company's growth, Juan is now looking to take the business to the next level through collaborations with other businesses in the Latin American region. 

The company has recently entered into the Mexico market with its product lines, a move that opens its up to one of the biggest markets for cosmetic products in the region. 

On top of that the business is on the verge of confirming a collaboration with one of the biggest nail care providers in the Latin American market which should further expand its footing in the region. 

Watch the video to find out more!

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