Eurofragrance acquires Fragrance design to enter the US market
The Atlanta, Georgia-based company has a strong presence in the body care and household sectors, which will help to compliment and diversify Eurofragrance’s product portforlio, as well as building on its presence in the Americas.
Eurofragrance already operates in the North American region through its plant and creative center in Mexico, serving as an operational base for its Latin American operations, which include Argentina, Colombia, Peru, Costa Rica and Mexico itself.
Workforce to remain in place
Eurofragrance executives made the decision that the Fragrance Design workforce will be maintained in its current form, while the company’s expansion plans for the business are likely to see a number of staff added to the payroll.
Likewise, company founder William L. Hamilton will also stay on in the business as a minority shareholder and general manager, working with Eurofgrance management to implement a five year expansion plan.
The acquisition includes the 1,200 square metres of facilities equipped with modern technologies and an extensive fragrance portfolio, which will join the company says will be added to its range.
An international family business
Eurofgrance has been built as a family business after being founded in 1990, creating a niche in the areas of fragrances for perfumery, personal and home care products.
From its Barcelona headquarters, the business has now expanded to have a local presence in more than 60 countries and sells in five continents.
On top of the production operation in Mexico, it also has its main production facility in Barcelona as well as another one in Singapore, as subsidiaries in Turkey, Dubai and Singapore and Mexico.