MakeUp in Paris takes an eco-friendly turn

By Simon Pitman

- Last updated on GMT

MakeUp in Paris takes an eco-friendly turn

Related tags Sustainability Louvre Paris

For the first time ever, the MakeUp Paris event will have a green focus, aimed at showcasing innovations for products that are sustainable and kinder to the planet while still maintaining that competitive edge.

Highlighting this focus will be an area on the event floor called Carrousel du Louvre, which has been spondored by Chanel Parfums de Beauté and will highlight some of the most innovative and sustainable new packaging concepts and technologies.

Taking place on June 10th​ and 11th​, the second day of the event will feature a roundtable, which will lead a discussion featuring prominent industry experts on the theme: “Sustainable Development, the new challenges”.

Expert chairs and panel

The round table will be moderated by Thomas Busuttil, Co-Manager of the consulting firm Utopies, with the support of Charles-Emmanuel Gounod, Beautyworld Connexions.

The co-chairs will moderate what is expected to be a lively discussion that will include five panellists who will bring a wide range of expertise from the spectrum of associated industry areas.

Those panellists will include: Philippe Bonningue, Packaging and Environment Director, L'Oréal; Isabelle Roatta, CSR Purchasing Director Chanel Parfums Beauté; Sandrine Sommer, Sustainable Development Director, Guerlain; Cécile Tuil, Vice President Communication, Albéa; Fanny Frémont, CSR Purchasing Manager, Yves Rocher.

The roundtable topics

The roundtable discussion will focus on five core topics that include some of the biggest hurdles to incorporating sustainable beauty packaging and formulation into any business strategy.

Those topics will include specifics issues concerning eco design approaches for cosmetic products, including container/content interaction and communication, together with how to avoid formulation mistakes that can backfire on sustainability claims.

The other issues will include how to take into account biodiversity issues, how to work on a co-innovation or collaborative project and what to make the necessary changes to incorporate these practices in the work place.

Related topics Packaging & Design

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