New Addition!

Welcome to Brand Innovation – the latest addition to our news coverage

By Simon Pitman

- Last updated on GMT

Related tags Cosmetics design Cosmetics

Welcome to Brand Innovation – the latest addition to our news coverage
We are introducing an exciting addition to our news categories called "Brand Innovation". The new category has now gone live across all three of sites - Cosmetics Design Europe, USA and Asia – and will bring you up to speed on the industry products and services of tomorrow.

Cosmetics Design has always served the entire industry supply chain - from raw materials to refined ingredients, packaging, finished products, marketing and retail channels - coverage that shines a light on every aspect of this fast-paced and ever-changing business.

But the end goal is to provide consumers with high impact, effective, trend-setting products that feel good to use and have noticeable benefits, which is why remaining aware of the type of products and services that are meeting those needs is vital if we are to stay ahead of the competition in this uber competitive industry.

Brand Innovation will avoid bland copies

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This is why the Brand Innovation​ news category will not be populated by bland or generic product releases. We don’t want to bore you the readers, and we the journalists are not willing to sell out and write about yesterday’s news.

This is also why the Cosmetics Design editorial team will be looking to spotlight only the most far-reaching category-busting products and services as the key focus for Brand Innovation​.

And you, the suppliers, manufacturers and service providers can help out by letting us know what eye-opening industry innovations you are about to unleash, whether it is a new approach to e-marketing cosmetics, a nail care product to blow the competition out of the water or redefining the anti-ageing segment.

Click below to send us your news!

You can send a press release or just drop us a line with the outline of what you are doing by using the ‘contact the editor’ link at the foot of this page or by simply clicking here​.

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Brand Innovation​ is our fifth news category, complementing the Market Trends, Packaging & Design, Business & Financial and Formulation & Science, which now come together to form a one-stop shop for all your cosmetic and personal care industry news requirements.  

We look forward to hearing from you, and will be even more thrilled if we can break the news about the cosmetics world of tomorrow.

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