Takasago names new head of marketing and consumer insights
Takasago Flavors has appointed Dr. Dulce Paredes as the vice president of consumer insights and market research.
In her new role Dr. Paredes will be building on her experience in both the flavors and fragrances industies to help enhance Takasago's efforts in new and developing areas of the business.
"Dr. Paredes' background combines strong technical, management and consumer insights and research strengths in the flavor and fragrance industries," said Brian Buck, senior vice president and general manager at Takasago.
Dr. Parades has previously worked at Avon Products, where she headed up the global R&D consumer sciences group, guiding consumer product testing, and channeling strageties for skin care, color cosmetics, fragrance, hair care and personal care products.
